When you think of marketing, the first thing that probably comes to mind is probably advertising. But where should all of that money go? Facebook and Instagram are not exactly affordable for small business owners or anyone looking to promote their brand. That’s why social media advertising is the future of marketing. It doesn’t cost […]

As we all know, traditional advertising has a very limited life cycle. Once it’s spent its way through the funnel and landed on the receiving end of our attention, it’s effectively dead. Social media is here to stay, but it’s not going to be replacing your traditional marketing efforts like you might think. Instead, these […]